Blue Fermion, LLC ("Blue Fermion," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit our website (bluefermion.com) or use our services.
By using our website, you consent to the data practices described in this Privacy Policy.
1. Information We Collect
1.1 Information You Provide
We collect information you voluntarily provide:
- Contact Forms: Name, email, company, budget range, message content
- AI Chat: Questions, queries, and conversation history
- Personalization: Function, industry, and company type selections
- Professional Services: Additional information when engaging consulting services
1.2 Information Collected Automatically
When you visit our website, we automatically collect:
- Analytics Data: Pages visited, time spent, navigation patterns, referral sources
- Technical Data: IP address, browser type, device type, operating system
- Geolocation: Approximate location derived from IP address
- Session Data: Unique session identifiers for tracking website interactions
1.3 AI Chat Data
Important: AI chat conversations are processed and may be stored for:
- Providing AI-generated responses via third-party LLM providers
- Service improvement and quality evaluation
- Debugging and error resolution
- Training internal AI models
Do NOT submit confidential, proprietary, or sensitive information via AI chat. See Section 3 for details on third-party AI providers.
2. How We Use Your Information
We use collected information for:
- Service Delivery: Provide AI chat responses, process contact form submissions
- Website Improvement: Analyze usage patterns, optimize user experience
- Business Operations: Respond to inquiries, schedule consultations
- Marketing: Understand audience demographics, tailor content (no email marketing without consent)
- Compliance: Comply with legal obligations and enforce our Terms of Service
3. Third-Party Services and Data Sharing
3.1 Analytics Services
- Google Analytics: Tracks website usage, demographics, behavior. Google Privacy Policy
- Google BigQuery: Stores analytics logs including IP addresses, session data, and geolocation
3.2 AI Service Providers
AI chat queries are processed by:
Your AI chat queries and responses are sent to these third-party providers. We recommend reviewing their privacy policies. Do NOT submit sensitive information via AI chat.
3.3 Workflow Automation
- n8n: Open-source workflow automation for AI agent processing and contact form submissions. May be self-hosted or cloud-hosted.
3.4 Infrastructure Providers
- Google Cloud Platform (App Engine): Website hosting and infrastructure. GCP Privacy
3.5 When We Share Data
We may share your information:
- With Your Consent: When you explicitly authorize sharing
- Service Providers: Third parties that help operate our website (analytics, AI, hosting)
- Legal Compliance: When required by law, court order, or to protect our rights
- Business Transfers: In connection with mergers, acquisitions, or asset sales
We do NOT sell your personal information to third parties for marketing purposes.
4. Data Retention
- AI Chat Data: Stored indefinitely for service improvement unless you request deletion
- Analytics Data: Retained for up to 26 months (Google Analytics default)
- Contact Form Submissions: Retained for business purposes or until you request deletion
- Session Data: Temporary cookies expire after session ends
5. Your Privacy Rights
5.1 GDPR Rights (European Users)
If you are in the European Economic Area (EEA), you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your data ("right to be forgotten")
- Restriction: Limit how we process your data
- Portability: Receive your data in a structured, machine-readable format
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Withdraw consent at any time
5.2 CCPA Rights (California Users)
If you are a California resident, you have the right to:
- Know: What personal information we collect and how we use it
- Delete: Request deletion of your personal information
- Opt-Out: Opt out of the sale of personal information (we do not sell data)
- Non-Discrimination: Exercise your rights without discriminatory treatment
5.3 How to Exercise Your Rights
To exercise any of these rights, contact us at patrick@bluefermion.com. We will respond within 30 days (GDPR) or 45 days (CCPA).
6. Cookies and Tracking Technologies
We use cookies and similar technologies:
- Essential Cookies: Session management, security
- Analytics Cookies: Google Analytics for usage tracking
- Personalization Cookies: Remember your industry/function selections
You can control cookies through your browser settings. Disabling cookies may limit website functionality.
7. Data Security
We implement reasonable security measures including:
- HTTPS encryption for data in transit
- Secure cloud infrastructure (Google Cloud Platform)
- Access controls and authentication for internal systems
- Regular security reviews and updates
No method of transmission or storage is 100% secure. We cannot guarantee absolute security of your information.
8. International Data Transfers
Our servers are located in the United States. If you access our website from outside the U.S., your information will be transferred to, stored, and processed in the United States. By using our website, you consent to this transfer.
For European users, we rely on legitimate interests and your consent as legal bases for data processing.
9. Children's Privacy
Our services are NOT directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, contact us immediately at patrick@bluefermion.com.
10. Do Not Track Signals
Our website does not respond to "Do Not Track" (DNT) browser signals. We use Google Analytics which may track across websites. You can opt out using Google Analytics Opt-out Browser Add-on.
11. Changes to This Privacy Policy
We may update this Privacy Policy at any time. Changes will be effective immediately upon posting. Material changes will be indicated by updating the "Last Updated" date at the top of this page.
Continued use of our website after changes constitutes acceptance of the updated Privacy Policy.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us:
Privacy Commitment
Blue Fermion is committed to transparency in data practices. We collect only what's necessary to provide our services, protect your data with industry-standard security, and respect your privacy rights under GDPR and CCPA. We do not sell your personal information.